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Job DescriptionLocation: Remote (US-based only) Type: 1099 Independent Contractor Compensation: $15–$25/hour, based on proven experience Hours: 20–40 hours/week (potential to grow toward full-time scope); hours logged via time tracker Reports to: Spencer Hsu, Team Leader
About Us
The Spencer Hsu Real Estate Team is a top-producing eXp Realty team serving Santa Clara and San Mateo Counties (Silicon Valley), closing 60+ transactions and $80M+ in annual volume — placing us in the top 0.5% of agents nationally. YouTube and content are core to how we generate le and build trust with tech professionals and homeowners buying in the $1.5M–$5M+ range.
We run two YouTube channels under the "Silicon Valley Spencer" brand:
Channel 1 — Silicon Valley new development coverage and thought leadership (market analysis, employer/housing trends, mega-project breakdowns)
Channel 2 — Bay Area property tours, lifestyle content, and monthly market update videos
We've published 500+ videos since 2020 and maintain a 40,000+ contact newsletter alongside an active Instagram presence (@spencerhsure and @livingsiliconvalley).
The Role
We're hiring a YouTube Strategist to take ownership of channel growth and performance across both channels. You'll work closely with our in-house video editors, scriptwriting process, and marketing team to turn our existing production pipeline into consistent, compounding channel growth.
What You'll Do
Scripting: Refine and help produce scripts using our existing data-analyst-voice format, in collaboration with our current scriptwriting process
Thumbnails: Design and A/B test high-performing thumbnails across both channels
Titles: Write and optimize titles for click-through and search
Analytics: Own YouTube Studio reporting — track view velocity, CTR, audience retention, and subscriber growth; turn data into concrete recommendations
Channel strategy: Develop distinct but complementary strategies for our two channels — thought-leadership/new-development content on one, property tours/lifestyle/monthly market updates on the other — and identify content gaps and opportunities for each
Coordination: Work with our in-house editors and marketing manager to keep the publishing calendar on track across both channels
What We're Looking For
Proven experience growing a YouTube channel (please share channels you've managed and results — subscriber/view growth, CTR/retention improvements)
Strong grasp of YouTube's algorithm, SEO, and current best practices for titles/thumbnails/retention
Comfortable analyzing YouTube Studio data and translating it into action items
Scriptwriting or content editing experience (real estate, local news, or long-form YouTube content a plus)
Thumbnail design skills (or strong direction-giving ability if working with a designer)
Self-directed and comfortable working remotely with an established team
Real estate or local/regional content experience is a plus, not required
Comfortable logging hours through a time-tracking tool (Upwork/Hubstaff-style)
Access & Tools
You'll get direct access to YouTube Studio analytics for both channels to support your reporting and strategy work.
How to Apply
Please include:
Links to channels you've grown, with before/after metrics
A short note on how you'd approach growing two related but distinct real estate channels
Your hourly rate expectation
